In flight

When travellers are in the air, they're relaxed, undistracted and more receptive than on the ground

A captive audience with time on their hands and nowhere else to be. Once travellers are en route, the distractions of everyday life fall away. And it’s the perfect time to get your message across

Inflight magazines

Found in every seatback, our award-winning magazines are one of the few remaining media formats where readers can’t skip the ads. Featuring contributors and authentic storytelling, they turn flight time into something passengers actually enjoy.

90%: of readers engage for 5+ minutes
38%: use our stories to plan their next trip
80m+: travellers reached across our magazine portfolio annually

Tray table advertising

Your brand, right in front of a receptive audience for the entire duration of a flight. With exposure levels that outperform every traditional media format, tray table advertising delivers results that speak for themselves.

93%: brand recall – seen an average of 35 times per flight
80%: unaided recall – outperforming all traditional media
38%: of travellers more likely to purchase after seeing the ad

Inflight Entertainment (IFE)

As airlines invest more in onboard connectivity, IFE has become a growing advertising channel. Static or video formats, delivered to an engaged audience with nowhere else to be.

35 minutes average passenger engagement per flight
Static or video ad formats
Distraction-free environment with no ad-blocking

Aircraft livery

The most visible statement a brand can make in travel. A fully branded aircraft generates impressions across airports, flight paths and social media.

A single campaign can reach millions of travellers across multiple countries
Generates organic social media and press coverage beyond paid media
End-to-end delivery from concept and design through to EASA-certified installation