When SalzburgerLand wanted to elevate their destination marketing, we delivered an inflight campaign that transformed a Eurowings A320 aircraft into a flying ambassador.
The brief
Create maximum visibility for Salzburgerland as a key travel destination across European markets, targeting high-value travellers during their most receptive moments
Our solution
A campaign that brought together dynamic tray table advertising and livery branding, creating multiple touchpoints throughout the passenger journey.
The results
- A Eurowings A320 aircraft equipped with livery branding and tray table campaigns
- Ran over a three-month summer campaign period maximising exposure during peak travel season
- A coordinated approach combining cabin advertising with exterior branding
- Focus on Eurowings’ affluent passenger demographic
- The campaign achieved one of LXM Media’s highest response rates for destination marketing
Let’s work together
Looking for a smart travel solution for your brand? Drop us a line below, we’d love to talk with you.
